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  1. Home
  2. Curriculum
  3. Subjects
  4. Business Studies

Business Studies

GCSE Exam & Specification
Year 10
Year 11
Year 12
Year 13
Support from Home
Feedback
Career Pathways
Enrichment & Educational Visits

GCSE Exam & Specification

GCSE Exam Board: 

Edexcel  

Link to GCSE Specification: 

https://qualifications.pearson.com/content/dam/pdf/GCSE/Business/2017/specification-and-sample-assessments/gcse-business-spec-2017.pdf 

 

BTEC Exam Board: 

Edexcel  

Link to BTEC Specification: 

Specification - BTEC National Extended Diploma in Business (pearson.com) 

Curriculum Intent 

Our curriculum is designed to meet the needs of our students in our local context and is underpinned by these 4 guiding principles: 

  • Rich and Powerful Knowledge: Business studies students at INA are equipped with all the tools to develop a deep understanding of business concepts and apply their knowledge to real life case studies. 

  • Objective and Question Driven: Business studies students at INA explore the big questions that arise when starting and growing a business.  

  • What are the key business concepts, issues and skills involved in starting and running a business? 

  • What are the key business concepts, issues and decisions used to grow a business? 

  • Mastering The Foundations (Literacy and Numeracy): Business studies students develop key literacy skills with case studies provided at the beginning of every unit. These case studies are extensively analysed to enable students to apply the knowledge they have learnt. Business studies students also develop a range of quantitative skills ranging from calculations to interpreting data. 

  • Inclusive and Ambitious: The business studies curriculum has been carefully created to ensure that students achieve the best possible outcome in the classroom. Our ambition is to cultivate students who are able to apply their extensive knowledge of business studies in the real world. We aim to be inclusive by using case studies from a variety of sectors and communities. 

Implementation 

Our curriculum implementation is shaped across all phases of the academy by a set of shared principles that underpin pedagogy at AINA. The following curriculum map outlines the ambitious curriculum your child will experience at AINA.  

Year 10 - Business Studies

Autumn 1 Autumn 2

1.1 Enterprise and Entrepreneurship 

1.2 Spotting a Business Opportunity

1.1 

Why / How New Business Ideas Come About 

Risk and Reward 

Role of Business Enterprise 

1.2 

Customer Needs 

Market Research 

Market Segmentation 

The Competitive Environment 

1.3 Putting a Business Idea into Practice 

Business Aims and Objectives 

Revenues, Costs and Profits 

Cash and Cash-flow 

Sources of Business Finance 

Spring 1 Spring 2

1.4 Making the Business Effective 

1.5 Understanding External Influences of Business 

1.4 

Types of Liability 

Business Ownership 

Franchises 

Business Locations 

The Marketing Mix 

Business Plans 

1.5 

Business Stakeholders 

Technology and Business 

Legislation and Business 

The Economy and Business 

External Influences 

2.1 Growing the Business 

Methods of Business Growth 

Sources of Finance for Growing Businesses 

Changes in Business Aims and Objectives 

Globalisation 

Ethics and the Environment  

Summer 1 Summer 2

2.2 Making Marketing Decisions 

The Design Mix 

The Product Life Cycle, Differentiating a Product 

Pricing Strategies 

Promotion Strategies 

Retailers and E-Tailers 

Using the Marketing Mix to Make Business Decisions 

Revision

Exam Questions

 

All Year 12 Subjects Next Year 12 Subject – Applied Science

Year 11 - Business Studies

Autumn 1 Autumn 2

2.3 Making Operational Decisions 

2.4 Making Financial Decisions 

2.3

Production Processes 

Working with Suppliers 

Managing Quality 

The Sales Process 

2.4 

Gross / Net Profit 

Gross / Net Profit Margins 

Average Rate of Return 

Understanding Business Performance 

2.5 Making Human Resource Decisions 

Organisational Structures 

Communication 

Different Ways of Working 

Recruitment 

Training 

Spring 1 Spring 2

Revision

Revision

Summer 1 Summer 2

Exams

 

 

All Year 12 Subjects Next Year 12 Subject – Applied Science

Year 12 - Business Studies

Autumn 1 Autumn 2

Unit 1: Exploring Business

A: Are learners able to explore the features of different businesses and analyse what makes them successful? 

B: Are learners able to Investigate how businesses are organised? 

Unit 22: Market Research

A: Are learners able to examine the types of market research used in business? 

B: Are learners able to plan and implement a market research activity to meet a specific marketing objective? 

Unit 3: Personal and Business Finance

A: Do learners understand the importance of managing personal finance? 

B: Are learners able to explore the personal finance sector? 

C: Do learners understand the purpose of accounting? 

D: Are learners able to select and evaluate different sources of business finance? 

Unit 1: Exploring Business

C: Are learners able to examine the environment in which businesses operate? 

D: Are learners able to examine Business Markets? 

E: Are learners able to investigate the role and contribution of innovation and enterprise to business success? 

Unit 22: Market Research

C: Are learners able to analyse and present market research findings and recommend process improvements? 

Unit 3: Personal and Business Finance

E: Are learners able to create and analyse concepts of Break-even and cash flow forecasts? 

F: Are learners able to complete statements of comprehensive income and financial position and 

evaluate a business's performance? 

Spring 1 Spring 2

Unit 4: Managing an Event

A: Are learners able to explore the role of an event organiser? 

B: Are learners able to investigate the feasibility of a proposed event? 

C: Are learners able to develop a detailed plan for a business or social enterprise event? 

Unit 20: Investigating Corporate Social Responsibility

A: Are learners able to examine the CSR issues facing large private sector businesses? 

B: Are learners able to investigate the benefits and drawbacks for businesses of adopting a CSR policy? 

Unit 2: Developing a Marketing Campaign

A: Do learners understand the principles and purposes of marketing that underpin the creation of a rationale for a marketing campaign? 

Unit 4: Managing an Event

D: Are learners able to stage and manage a business or social enterprise event? 

E: Are learners able to reflect on the running of the event and evaluate own skills development? 

Unit 20: Investigating Corporate Social Responsibility

B: Are learners able to investigate the benefits and drawbacks for businesses of adopting a CSR policy? 

C: Are learners able to review the CSR record of a private sector business? 

Unit 2: Developing a Marketing Campaign 

B: Are learners able to use information appropriately to develop the rationale for a marketing campaign? 

C: Are learners able to Plan and develop a marketing campaign? 

Summer 1 Summer 2

Unit 8: Recruitment and Selection

A: Are learners able to examine how effective recruitment and selection contribute to business success? 

B: Are learners able to undertake a recruitment activity to demonstrate the processes leading to a successful job offer? 

Unit 2: Developing a Marketing Campaign

C: Are learners able to plan and develop a marketing campaign? (Examination preparation) 

Unit 8: Recruitment and Selection

B: Are learners able to undertake a recruitment activity to demonstrate the processes leading to a successful job offer? 

C: Are learners able to reflect on the recruitment and selection process and your individual performance? 

Unit 6: Principles of Management 

A: Do learners understand the key definitions and functions of management? 

B: Are learners able to define, analyse and evaluate management and leadership styles and skills? 

 

All Year 12 Subjects Next Year 12 Subject – Applied Science

Year 13 - Business Studies

Autumn 1 Autumn 2

Unit 14: Investigating Customer Service

A: Are learners able to explore how effective customer service contributes to business success? 

B: Are learners able to investigate the methods used to improve customer service in business? 

Unit 6: Principles of Management

C: Are learners able to define, analyse and evaluate the management of human resources? 

D: Are learners able to define, analyse and evaluate the factors influencing management, motivation and performance of the workforce? 

Unit 7: Business Decision Making 

A: Are learners able to define, analyse the use of Business plans? 

B: Are learners able to understand and analyse various decision-making scenarios in business? 

C: Are learners able to define, analyse and evaluate the Use of research to justify the marketing of a business? 

Unit 14: Investigating Customer Service

C: Are learners able to demonstrate customer service in different situations, using appropriate behaviours to meet expectations? 

Unit 6: Principles of Management

E: Are learners able to define, analyse and evaluate the impact of change? 

F: Are learners able to define, analyse and evaluate quality management methods? 

Unit 7: Business Decision Making

D: Are learners able to understand how to maintain efficient operational management of the business? 

E: Are learners able to define, analyse and evaluate the importance of managing resources? 

F: Are learners able to create and interpret financial forecasts? 

G: Are learners able to analyse the viability of a business? 

H: Are learners able to demonstrate business skills/IT skills? 

Spring 1 Spring 2

Unit 5: International Business

A: Are learners able to explore the international context for business operations?  

B: Are learners able to investigate the international economic environment in which business operates? 

Unit 19: Pitching for a New Business

A: Are learners able to explore potential ideas for a micro-business start-up? 

Unit 23: The English Legal System

A: Are learners able to examine the jurisdiction of the courts, and their alternatives, in contributing to case outcomes? 

Unit 5: International Business

C: Are learners able to investigate the external factors that influence international businesses? 

D: Are learners able to investigate the cultural factors that influence international business? 

Unit 19: Pitching for a New Business

B: Are learners able to develop a business plan for a viable micro-business start-up? 

Unit 23: The English Legal System

B: Are learners able to investigate the role of the legal profession and lay people in contributing to case outcomes? 

Summer 1 Summer 2

Unit 5: International Business

E: Are learners able to examine the strategic and operational approaches to developing international trade? 

Unit 19: Pitching for a New Business

C: Are learners able to carry out a pitch for funding for the chosen micro-business? 

Unit 23: The English Legal System

C: Are learners able to explore sources of law relevant for providing legal advice? 

--

All Year 13 Subjects Next Year 13 Subject – Applied Science

Support from Home

Recommended websites/online platforms for home/independent learning: 

  • BBC Bitesize 

  • BBC News App (https://www.bbc.co.uk/news/business) 

  • Tutor2U Business Blog (https://www.tutor2u.net/business/blog) 

  • Podcasts: The diary of a CEO with Steven Bartlett (Spotify) 

  • Revision World 

Feedback

Our aim is to ensure feedback helps drive student achievement by providing meaningful information that helps to address misconceptions and close curriculum and knowledge gaps.  

Every piece of feedback given to our students should results in an action by the student. The following types of feedback that are given to students at AINA are:  

  • Self and peer assessment 

  • Written feedback 

  • Verbal feedback 

Students receive written teacher feedback after formative diagnostic or interim assessments. The cycle is as follows: 

  • A score/percentage for the assessment 

  • Precise teacher comment/s linked to the curriculum/knowledge gap written in red 

  • A response/action/redo by the student in green pen 

Career Pathways

Success in this subject can lead to: 

University courses in: 

  • BSc Accounting and Finance 

  • BSc Business 

  • BSc Business Analytics 

  • BSc Business Management 

Careers in: 

  • Bank Manager 

  • Business Analyst 

  • Business Development Manager 

  • Business Project Manager 

  • Customer Services Manager 

  • Digital Marketer 

  • Estate Agent 

  • Financial Adviser 

  • uman Resources Officer 

  • Market Researcher 

  • Pensions Adviser 

  • Retail Buyer 

  • Retail Merchandiser 

  • Sales Manager 

  • Social Media Manager

Enrichment & Educational Visits

We are currently exploring enrichment and educational visits in this subject. Examples may include: 

 

  • Entrepreneur workshops 

  • Essay competitions 

  • Lectures 

  • Professional Pathways events  

  • Biology
  • Chemistry
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